90 Minutes to 2 Minutes: How Adleg 10X'd Their Prospect Audits
Automated marketing audit system that eliminated 97% of manual work and helped close 4 new clients in 30 days
The Bottleneck That Was Killing Growth
Adleg's sales team had a problem every growing agency faces: they needed to deliver comprehensive marketing audits to win new clients, but creating each audit was a 90-minute ordeal.
The existing process:
- Manually researching prospect companies online
- Generating audit content using AI with custom prompts
- Copy-pasting content into Canva templates
- Manual formatting and layout adjustments
- Exporting and quality checking final PDFs
For a team creating 20 audits per month, that's 30 hours of repetitive work — nearly a full work week lost to formatting.
Tyler York, Adleg's founder, knew this bottleneck was limiting their growth. Every hour spent formatting was an hour not spent closing deals.
A 6-Platform Automation That Runs Itself
We architected a multi-LLM automation system that orchestrates web research, content generation, and PDF production into a seamless 2-3 minute workflow.
System Architecture:
1. Google Sheets
Simple input interface. Sales team enters company name and website URL.
2. Perplexity AI
Web research engine gathers real-time data: social media metrics, Google reviews, competitor analysis, website gaps.
3. Claude AI
Generates comprehensive HTML audit reports using research data and custom system prompts enforcing brand standards.
4. PDF.co
Converts HTML to professional, print-ready PDFs with proper page breaks.
5. Google Drive
Automatic storage in organized folders.
6. Slack
Real-time notifications when audits complete.
Key Technical Features:
- Live Web Research: Unlike static AI generation, Perplexity verifies current social media metrics, Google reviews, and competitor data. Audits contain real, accurate information.
- Brand-Perfect Design: Claude generates complete HTML with Adleg's brand colors (#2DD366), logo placement, and consistent 10-12 page formatting.
- Hallucination Prevention: Strict system prompt rules eliminated unwanted sections and prevented Claude from inventing pricing or revenue figures.
The Numbers That Matter
Operational Impact:
- Unlimited audits without additional labor costs
- Consistent professional quality on every output
- Zero formatting errors
- More accurate data than manual research
- No technical expertise required to operate
Under the Hood
- Multi-LLM Orchestration: Strategic use of Perplexity for research and Claude for generation optimizes for accuracy, cost, and speed
- Prompt Engineering: Custom system prompts enforce brand standards, content structure, and formatting rules
- Error Handling: Robust processing of variable-length content, special characters, and edge cases
- Integration Architecture: Seamless data flow between 6 platforms without data loss
Timeline: 7 days (October 12-19, 2025)
Deliverables:
- Complete Make.com automation scenario
- Custom Claude prompts with brand rules
- PDF generation pipeline
- Google Sheets input interface
- Slack notifications
- Documentation and video walkthrough
Spending hours on work that should take minutes?
Let's find the bottleneck and eliminate it.